Exhibition Labels: Writing and Designing for Museums and Galleries

3:00pm Thursday, 11 March 2021
4:00pm Thursday, 11 March 2021
Zoom 0000

Join AMaGA and a panel of professionals, for a webinar on writing and designing effective exhibition labels.  In this webinar we aim to cover:  

Clear and effective communication of content for labels, including:

  • Writing for different audiences 
  • Writing social histories, science and others 

Design of labels, including:  

  • Spacing
  • Font
  • Accessibility considerations  


Claire Baddeley, Curator, Hurstville Museum and Gallery

Claire Baddeley has gained extensive experience working in museums, galleries, cultural and heritage organizations in Victoria, the ACT and New South Wales for 25 years. She has worked in a range of curatorial, public programs, management and visitor services roles, with tertiary qualifications in Art History, Curatorial Studies, Museum Studies, Heritage Conservation and a PhD in public sector management. In her current role as Curator at Hurstville Museum and Gallery, Claire is working on exhibitions which explore aspects of multicultural, migration, social, local and indigenous history in the Georges River area, through engaging with diverse local communities.

Jing-Ling Chua, Senior Exhibition Designer, National Gallery of Australia 

With over 10 years experience working in the fine arts industry Jing-Ling Chua is a multidisciplinary designer whose work encompasses exhibition design, brand identity, graphic design and wayfinding. Jing-Ling is currently the Senior Exhibition Designer at the National Gallery of Australia, Canberra where she has contributed to the design of over 40 exhibitions, most recently working on the exhibition design for Know My Name: Australian Women Artists 1900 to now. In 2019, Jing-Ling was selected to participate in the Australia Council’s Emerging Leaders in the Arts program.

Samantha Littley,  Curator, QAGOMA

Samantha Littley is Curator, Australian Art, Queensland Art Gallery | Gallery of Modern Art. She has enjoyed a varied career as a curator, writer and educator at a range of cultural institutions, including the Australian War Memorial, National Gallery of Australia, and Australian National University. As Curator at The University of Queensland Art Museum (2010–18), her exhibitions included ‘Conflict: Contemporary Responses to War’ (2014), ‘Light Play: Ideas, Optics, Atmosphere’ (2015), and ‘In Site: Process, Performance, Documentation’ (2018), co-curated with Michele Helmrich. The career survey ‘Lincoln Austin: The Space Between Us’, which she curated independently, will open at Ipswich Art Gallery in May 2021.


Thursday 11 March  2021
3pm – 4pm AEDT (Sydney, Canberra, Melbourne)
12pm – 1pm AWST (Perth)
2pm - 3pm AEST (Brisbane)
2.30pm – 3.30pm ACDT (Adeliade, Alice Springs, Darwin) 

COST (Including recording and resources)
Members: $30
Non-Members: $60

Everyone who registers will receive a copy of the webinar. The webinar will also be available to purchase later. For past webinars please see here

To receive the member discount you must be logged in.

Please note for bulk registrations or larger organisations who wish to register, please contact the AMaGA National Office on 02 6230 0346.

$60.00 *
$60.00 *
* Price includes GST where applicable

Contact Information

Celia Mallard, Events and Professional Development Manager, AMaGA Victoria 

0413 207 107


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